Signpost India appoints Sajesh Raghavan as Chief Operating Officer

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Sajesh Raghavan, Chief Operating Officer of Signpost India

MUMBAI, 12 SEPTEMBER, 2022 (GPN): Signpost India Limited is pleased to announce the appointment of Sajesh Raghavan as Chief Operating Officer to continue its approach as a non-hierarchal, inclusive,healthy and fastest-growing enterprise. Sajesh is a Business Growth Specialist with over 20 years of experience, most recently as Business Head for The Hindu Business Line, The Hindu Group’s financial daily where he had been the driving force behind groundbreaking initiatives and played a key role in business transformation, revenue stream generation and digital transition.

Sajesh Raghavan is an alumnus of Xavier Institute of Management with rich experience across print, broadcast and digital media industry including several large organisations such as American Express, Ten Sports, The Indian Express and Tata Teleservices. During his career, Sajesh has demonstrated expertise in several key areas including deep strategic expertise, building a culture of success and driving business transformation through focused execution in challenging and competitive markets.

Shripad Ashtekar, Chairman and Managing Director of Signpost India said, “Sajesh’s exceptional expertise and unparalleled proficiency in the media realm align perfectly with Signpost India’s vision. His knack for blending traditional media strategies with contemporary digital innovations is exactly what we need in these dynamic times. We are confident that with his guidance, Signpost India’s commitment to render visible signs of tomorrow will be bolstered.”

Sajesh Raghavan, Chief Operating Officer of Signpost India said, “I am thrilled to join Signpost India and have the opportunity to work with forward thinking thought leaders like Shripad and Dipankar. Signpost India already has many firsts to its credit and I eagerly anticipate my role in fortifying our enterprise and making a meaningful contribution to the rapidly evolving Digital Out-of-Home (DOOH)
domain in our country and aiming to enhance brand connections with our consumers.”

About Signpost India Limited:
Signpost India Limited, India’s premium Digital Out of Home (DOOH) company, is an independent ISO-certified
enterprise with vast experience in implementing large scale public-oriented projects, including street furniture,
transit, public bicycle sharing and internet traffic monitoring system with over 32 Government authorities across
the country.
It serves over 100 organisations through its network of 11 offices and has earned recognition in national and
international forums with 150+ awards like ABBYS, EMVIES, KYOORIUS, Dragon of Asia, Global Digital
Signage Awards, etc.
Signpost India’s subsidiary – EFlag Analytics Pvt. Ltd., has developed a computer vision-based AI video
analytics platform validated by the prestigious Indian Institute of Science’s Sustainable Transportation Lab,
Bengaluru to measure ad traffic exposure. This enables industry’s first ROI impression mapping for OOH
advertising.
Signpost India also has a strategic investment in MojoBoxx, a smartphone based wireless in-flight solution
powered by AI-ML algorithms that enables the delivery of in-flight services from multimedia content to
engagement services on the go. It is the only Indian company to be approved by FAA (USA), EAA (USA) and
DGCA (India). MojoBoxx is currently live across 102 SpiceJet aircraft and 1400 rail coaches, serving several
million passengers annually.

About the Author

Sachin Murdeshwar
Sachin Murdeshwar is a Sr.Journalist and Columnist in several Mainline Newspapers and Portals.He is an ardent traveller and likes to explore destinations to the core.

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