MUMBAI, 9th SEPTEMBER, 2022 (GPN): Mr. Sateesh Nukala, CEO & Co-founder of BigHaat – India’s fastest-growing Agri-Tech start-up, said “India accounts for more than 40% of global rice shipments. With this ban we will become less competitive towards the leading players in the world Market and the new duty is likely to deter buyers from purchasing from India and direct them to rival countries like Thailand and Vietnam, which have been struggling to increase shipments and raise prices. India exports rice to over 150 countries, and any reduction in shipments would put additional upward pressure on food prices, which are already rising due to multiple factors including Wars , heat waves, and Floods”.

Mr. Sateesh Nukala, CEO & Co-founder, BigHaat –     

Earning a master’s degree from Calicut NIT, Sateesh Nukala was drawn towards the needs of the farmers. This passion of fulfilling the needs of farmers anywhere across the country has paved the way for him to build a digital agricultural ecosystem.

5 patents under his belt at Honeywell, and making a mark in the private sector, he never ceased to have ideas time and again. The name BigHaat arose out of his imagination that says BigHaat is explained as “Big” referring to a large place for the farmers to buy and sell and Haat meaning market.

Starting BigHaat in 2015 – along with his ex-colleagues from Honeywell, built a technology and established backend solutions of the company.

Today, Sateesh as the CEO & Co-Founder of BigHaat drives the overall operations and technology placing the company on the growth  trajectory.

About BigHaat – 

BigHaat was founded by a team of avid entrepreneurs, Sateesh Nukala and Sachin Nandwana, both hailing from agricultural families, in the year 2015. The idea to start the company was born after the two witnessed the day-to-day challenges faced by the farmers. With decades of technology and product experience behind them, the duo wanted to transform the lives of farmers by disrupting the sector with a technology-led platform and that is how BigHaat came into being. BigHaat’s leadership and advisory team consist of NIT and IIM alumni having decades of domain expertise.  

BigHaat is India’s leading Agri Digital Platform transforming the agricultural value chain from pre-harvest to post-harvest leveraging data, technology, and crop science. It is empowering the lives of millions of farmers across the country by making an extensive range of high-quality inputs, end-to-end crop guidance, and market linkages for various commodities accessible and thereby offering a 360-degree solution to farmers with a unique approach. Its AI-led real-time solution assists in risk mitigation thereby preventing crop damage at early stages and helps in increasing the per acre yield.

BigHaat Technology Platform is disrupting the traditional agri value chain using smart technology in the areas of distribution, marketing, and operations with data-driven business intelligence. The data strategy enables various stakeholders of the Agri value chain to come together and build an end-to-end digital ecosystem for the farming community and drive sustainable agriculture.