ABFRL to create platform for Direct to Consumer (D2C) business; charts ambitious path to build India’s largest portfolio of digital-first fashion & lifestyle brands
New Delhi, 4th February 2022 (GPN): Aditya Birla Fashion and Retail Limited (ABFRL), India’s leading fashion company, today announced its plans to set up a platform for foraying into the Direct to Consumer (D2C) business….