Mr. Bill Gates acknowledges Hester for developing a Newcastle Disease Vaccine - Sonalika Tractors aims to expand in Europe and 5 global markets eyes 20% growth - Schneider Electric Announces EcoXpert™ Master Level Partners in Critical Power - NAREDCO TO LAUNCH ITS FIRST PROPERTY EXHIBITION IN MUMBAI - BSE’s India INX gets SEBI nod for listing framework of debt securities - Prime Minister inaugurates Dr. Ambedkar International Centre - Defending champ Rashpal confident of retaining Crown - ICAI International Conference 2017 Concludes Today - adidas partners with Lifestyle International Pvt. Ltd. adidas women’s apparel will now also be available at 16 Lifestyle stores across India - PUBLICATION OF MARATHI NOVEL "HIS DAY" FOR HIZDE [Trans Gender] RELEASED AT A BOOK LAUNCH AMIDST EUNUNCHS - NSE compiles ‘Regulation wise Compilation of SAT Orders’ Senior SEBI officials release an e-book in 5 volumes on SAT orders - Ruchi Soya to scale up Soybean crushing business post favorable government policies - Cloudnine Group of Hospitals Inaugurates First ever hospital in New Mumbai dedicated to mothers & babies - STERLING HOLIDAYS REDEFINING THE INDIAN HOLIDAY LANDSCAPE - Astron Paper and Board Mill Limited’s IPO opens on December 15, 2017, with Price Band of Rs. 45 to Rs. 50 per Equity Share of Face Value of Rs. 10 each - SumTotal Advances as a Leader in Nucleus Research’s Talent Management Technology Value Matrix for a Third Consecutive Year - PRICING OF USD 500 MILLION 3.835% FIXED RATE SENIOR UNSECURED DOLLAR GREEN BOND OF 10 YEAR TENOR BY INDIAN RAILWAY FINANCE CORPORATION LIMITED - Nation pays tribute to Dr Babasaheb R. Ambedkar on his death anniversary along with the Prime Minister and Celebrity - 2nd Global Textile Technology & Engineering Show 1st – 3rd February 2019 - White Hill Music releases brand new song ‘Nain’ from the album ‘Solo’ - Camlin brings Iconic `Flora Classic’ Pencils back - The 5th Edition of China Homelife / Machinex India 2017 inaugurated at BEC, Mumbai - Emotion with devotion needed for Khadi’s growth, says Minister Giriraj Singh - Union Bank of India ties up with RXIL (Receivable Exchange of India Ltd) as a TReDS (Trade Receivable Discounting System) Partner - CJP Uploads Online Petition Intervening For Peace in Ayodhya - The Governor of Maharashtra CH Vidyasagar Rao has expressed grief on the demise of veteran actor Shashi Kapoor - Actress-Model Daljeet Kaurr Mrs Universe 2016 introduced models from 26 cities for Mr, Miss and Mrs IAWA 2017 at Off the Grid Lounge,Mumbai - Music Launch of ‘Dr. Tatya Lahane | Angaar… Power Is Within’ A Mesmerizing Affair - Noor (Non-Interest Bearing Resident Accounts) Personal Accounts Launched By Federal Bank on Milad-E-Sherif - Latest Patented Innovation from Kaspersky Lab Helps Businesses Tackle Stealth Remote Control - VODAFONE INTRODUCES NOIDA’S FIRST FREE WI-FI ENABLED BUS SHELTER - Intersolar India, the Three Day Flagship Solar Industry Conference and Exhibition Opens on December 5 in Mumbai - Mercedes-Benz strengthens its after-sales footprint in south India, inaugurates the first luxury car workshop in Salem - Ravi Dube, Ahsaan Qureshi,Shharad Malhotra,Meghna Naidu, Iqbal Khan, Ishrat Ali, Daljit Kaur & Yogesh Lakhani came for 4th Dashnik Mumbai Press Media Award at Iskcon,Mumbai. - INAUGURATION OF AADHAR ENROLMENT-CUM-UPDATION CENTRE AT MUMBAI GPO - Hema Malini launches “ONE FOR ALL , ALL FOR ONE”, a Tribute and salute to Indian Army - Bollywood Actor and MP Hema Malini during announcement the Synergy, an Indo Georgian Dance fusion in Mumbai - Glamour Rendezvous Diagold cuts the ribbon with Shilpa Shetty - IBS Mumbai develops future leaders through its management education programme - Moneycontrol hosts a special ground event ‘India’s Road Ahead’ - GUJARAT ELECTIONS STARTS TODAY

PepsiCo India and Sachin Tendulkar team up for a masterstroke with Quaker Oats+Milk, Co-create to bring a one-of-a-kind Grain Dairy beverage in India

D. Shivakumar, Chairman, PepsiCo India and Deepika Warrier, Vice President with Master Blaster Sachin Tendulkar came together to showcase Quaker Oats + Milk, a one-of-a-kind grain dairy beverage in India in Mumbai – Photo by Sachin Murdeshwar GPN NETWORK.D. Shivakumar, Chairman, PepsiCo India and Deepika Warrier, Vice President with Master Blaster Sachin Tendulkar came together to showcase Quaker Oats + Milk, a one-of-a-kind grain dairy beverage in India in Mumbai – Photo by Sachin Murdeshwar GPN NETWORK.
  • Quaker Oats+Milk is designed as a convenient on-the-go solution to enhance morning nutrition for young Indians leading a rushed lifestyle
  • PepsiCo has combined its scientific expertise with master blaster Sachin Tendulkar’s insights on everyday nutrition needs, to engineer a unique dairy product for India
  • Quaker Oats+Milk is an innovation that uses PepsiCo’s patented ‘SoluOats’ technology to blend the goodness of milk with the advantages of fibre and oats, whilst retaining a smooth, milky texture
  • The unique blend provides 10% of the average recommended daily fibre requirement and 15% of the recommended daily calcium requirement (as per Indian Council of Medical Research*)
    Master Blaster Sachin Tendulkar, co-creator of Quaker Oats + Milk signs the first pack as PepsiCo India today, came together to showcase Quaker Oats + Milk, a one-of-a-kind grain dairy beverage in India in Mumbai – Photo by Sachin Murdeshwar GPN NETWORK.

    Master Blaster Sachin Tendulkar, co-creator of Quaker Oats + Milk signs the first pack as PepsiCo India today, came together to showcase Quaker Oats + Milk, a one-of-a-kind grain dairy beverage in India in Mumbai – Photo by Sachin Murdeshwar GPN NETWORK.

MUMBAI, 16 May,  2017, (GPN) : PepsiCo India and Sachin Tendulkar, today, came together to showcase Quaker Oats + Milk, a one-of-a-kind grain dairy beverage in India. An innovative addition to Quaker’s expanding breakfast portfolio,Quaker Oats+Milk is the result of a collaboration between master blasterSachin Tendulkar and PepsiCo India.

Launching the product in Mumbai, D. Shivakumar, Chairman, PepsiCo India and India’s beloved cricketing icon Sachin Tendulkar spoke about the inception and creation of PepsiCo’s Quaker Oats+Milk products, along withDeepika Warrier, Vice President – Nutrition Category, PepsiCo India.Created using PepsiCo’s patented SoluOats technology, the new Quaker Oats+Milk is a unique and nutritious combination of oats, fibre and milk. The new products will be available in two most-loved flavours – Mango and Almond, and will be priced at INR 30** for a 180ml tetra pack.

Speaking about PepsiCo pioneering a new category, D. Shivakumar, Chairman, PepsiCo India, said,“PepsiCo India’s nutrition category has been the flag bearer of our Performance with Purpose vision. Local innovation is the backbone of our expanding Nutrition portfolio with products that aim to redefine the nutrition category whilst offering healthier options to complement the rushed lifestyle of our consumers. Entering the fast-growing value added dairy segment in India with a truly differentiated offering from Quaker is part of our growth strategy for this market. Our collaboration with Sachin Tendulkar has brought deep insights and expertise to co-create the new Quaker Oats + Milk range. 

Speaking at the launch, master blaster and co-creator of Quaker Oats+Milk,Sachin Tendulkar said, “That straight drive, the pull shot, the upper-cuts and the straight down the ground sixes; all those were only a factor of my preparation. If you’re not well prepared, you have already lost, and it all starts with a nutritious breakfast. This is the only thing that’s completely under your control. I’m excited today with the launch of Quaker Oats + Milk, a product from PepsiCo India that I’ve been a part of creating. It’s a great addition to your breakfast table, to give your mornings a head-start, with fibre, calcium, oats and milk; preparing you for the rigours of the day and help you do more with your day.”

Sachin Tendulkar has worked closely with the R&D team at PepsiCo India, providing valuable insights from his sporting career and hectic lifestyle, to develop a product that aims to revolutionize the value added dairy category.  Available in a convenient, on-the-go format, Quaker Oats+Milk has been developed to meet the nutritional requirements of time starved millennials and young Indians.

Commenting on the launch of Quaker Oats+Milk and expansion of PepsiCo’s Nutrition Category, Deepika Warrier, Vice President – Nutrition Category, PepsiCo India, said, “Having a glass of milk before we leave home, is a ritual in our Indian homes. But with rushed mornings and missed breakfasts fast becoming the norm among young Indians, we sought expert advice from the legendary Sachin Tendulkar to understand the new everyday nutrition needs. We worked on developing a solution that can help provide energy to be able to make each day count. The new Quaker Oats+Milk is for those seeking nutritional boost in the morning, but also for those seeking to graduate from plain milk to ‘milk and more’. With a unique combination of oats, milk and fibre, we are excited to pioneer the grain dairy category in India and we believe we are addressing another of our consumers’ growing demands for healthy options.” 

With the help of PepsiCo’s SoluOats technology, that transforms oats into a drinkable format which is easily soluble in milk, Quaker Oats+Milk retains the nourishing ingredients of natural wholegrain, and also leverages the smooth and silky texture of milk to include benefits of dietary fibre.

Quaker Oats+Milk was officially launched amidst much excitement and frenzy. While Tasting Zones allowed attendees to enjoy the much-awaited unique mix of soluble oats and milk, an interactive screen presented them with an opportunity to try their hand at blending the goodness of oats and milk.Ends.

About the Author

Sachin Murdeshwar
Sachin Murdeshwar is a Sr.Journalist and Columnist in several Mainline Newspapers and Portals.He is an ardent traveller and likes to explore destinations to the core.

Be the first to comment on "PepsiCo India and Sachin Tendulkar team up for a masterstroke with Quaker Oats+Milk, Co-create to bring a one-of-a-kind Grain Dairy beverage in India"

Leave a comment

Your email address will not be published.


*