Increasing Customer Preference for OYO Vacation Homes inspires the company to strengthen its focus on European vacation rental market; commits to invest €300 million

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●        First vacation rental company to offer investments in vacation homes on a large scale

●        OYO Vacation Homes is the world’s 3rd largest vacation home brand with its leading vacation rental management brands Belvilla, Danland, and Dancenter along with Germany-based  Traum-Ferienwohnungen

●        Company to focus on building the largest vacation rental management service business in Europe, managed under OYO Home, Belvilla, Danland, and Dancenter brands

●        The @Leisure Group acquisition combination, along with OYO’s flagship brand – OYO Home – gives the company a strong edge in the vacation homes segment with over 125,000 homes, across 800+ cities, and 80+ countries across the world, including in Europe, Asia and North America

●        Company to aid the growth of the vacation rentals business through human resource investments

●        Aims to become the number 1 vacation rental brand globally

Mumbai, August 14, 2019 (GPN) – OYO Hotels and Homes, the world’s third-largest and fastest-growing chain of hotels, homes and living spaces, has announced it will strengthen its focus in Europe on OYO Vacation Homes and the vacation rental market, given the increasing preference for vacation homes  by customers around the world. This decision follows the rapid growth of the recently acquired brands Belvilla, DanCenter, Danland, and Traum-Ferienwohnungen, combined with the many opportunities still to be capitalized within the vacation rental industry. The growth strategy for OYO Vacation Homes is tailored towards offering guests a consistent top-notch holiday experience and becoming the partner of choice for homeowners. The company has committed to invest €300 million in the business, with a special focus on strengthening the relationship with homeowners and enabling them with the resources required to deliver chic hospitality experiences. Identifying vacation rentals service business as a multi-billion Euro opportunity, OYO will aim to expand the presence of OYO Home, Belvilla and Dancenter brands across Europe to pursue the significant opportunity of becoming the number 1 vacation rental brand globally.

Tobias Wann, CEO, OYO Vacation Homes, says: “To support our vision towards becoming the largest full-service vacation rental business, we will make significant investments to expand our footprint in the market. We are focusing on enhancing our customer proposition to not just families but new age millennials and young executives, traveling for business or leisure, including consumers from newer geographies who travel to Europe from across the world including US, Asia, China and the Middle East. Consistently offering chic-looking, well-managed and organized holiday homes to our guests as well as opening doors to more vacation rentals will help unlock our next growth phase. With a goal of becoming the largest vacation rentals business in Europe, OYO Vacation Homes will continue to make significant investments in resourcing and manpower towards growing its existing footprint in the market.”

 

Investments to be expected on various fronts

OYO Vacation Homes is the first vacation rental company to start offering homeowner property investments on a large scale for amenities ranging from air conditioning and appliance upgrades to property enhancements like a swimming pool or sauna.

For guests, this will elevate their stay and help create happiness and bright unforgettable memories. Major technology updates on (booking) platforms, such as the Belvilla website, will enable improved booking experience.

High quality cleaning services and technology-enabled key management, with a proven track record in the Netherlands, will now be rolled out in the rest of Europe. This will particularly be welcomed by homeowners with multiple properties or residing far from their holiday home.

Investments into the Vacation Rental management services will also come with more resources for the vacation home business in Europe. With offices in Switzerland, Spain, Italy, Netherlands, France, and cities across Europe, the teams will be supporting the growth of the vacations business across identified regions.

Maninder Gulati, Global Head, OYO Vacation and Urban Homes, & Chief Strategy Officer, OYO Hotels & Homes, says: “Globally, vacation rentals represent a massive multi-billion Euro opportunity, the largest of which is in Europe. With Europe spearheading the vacation and urban home rental trend globally, OYO Vacation Homes is uniquely positioned to capitalize on its experience and insights aided with OYO’s proven approach towards building the world’s largest global vacation rentals business.”

Growth rate doubled in the last two months

Today, more than 2.8 million holidaymakers from over 118 countries experience their holiday every year with OYO Vacation Homes. Since the acquisition in May, OYO Vacation Homes has doubled its growth rate. Outlooks for the rest of the year are even more positive and it is expected to accelerate even further in 2020.

About OYO Vacation Homes
OYO Vacation Homes, headquartered in Amsterdam, is one of the leading vacation rental companies in Europe. The organization is active with full-service providers such as Belvilla, DanCenter and Danland, taking care of the entire rental process for homeowners, and the online marketplace Traum-Ferienwohnungen. OYO Vacation Homes’ ambition is to become the number one vacation home brand in the world that delivers a full-stack experience for both homeowners and guests. For more information, please visit: www.oyovacationhomes.com.

OYO Vacation Homes is part of OYO Hotels & Homes, the world’s third-largest and fastest-growing chain of hotels, homes and living spaces. Its portfolio combines fully operated real estate comprising of more than 23,000 hotels and 125,000 vacation homes, with over 1 million rooms, globally.

About the Author

Sachin Murdeshwar
Sachin Murdeshwar is a Sr.Journalist and Columnist in several Mainline Newspapers and Portals.He is an ardent traveller and likes to explore destinations to the core.

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