Mumbai, November 8, 2016 (GPN) : Indian fruit lovers are in for a treat!! Belgian Conference Pears will now be available in the country as IG International, India’s leading fresh fruit importerhas announced an association with Belgium-based fruit company BelOrta. Launched by actorSonu Sood and celebrity chef Ranveer Brar, the fruit is now available in leading retail stores across the country and will definitely add to the festive palates of Indian consumers.
Deliciously sweet, it can be both, hard and crispy as well as soft, depending on the ripeness of the fruit. The fruit is naturally bestowed with a good shelf life and can be stored over long periods of time. This pear, has a unique shape with a long neck. It also has significant water content due to which it can be used as a great thirst quencher.
Apart from being seedless, one of the greatest advantages of the Belgian Conference Pear is that it can be consumed at any stage of its ripening period. The Belgian Conference Pear is also ideal for children since it has no core.
“We are proud to welcome the Belgian Conference Pear to India and add it to our burgeoning list of exotic fruit offerings in the country. With a 20000MT pear consumption market in India as per last year’s data, we hope the Indian consumer will love this delicious fruit for its taste as well as medicinal properties” saidMr. Tarun Arora, Director, IG International Pvt. Ltd.
Mr. Jo Lambrecht, Commercial Manager, BelOrtafurther added, “The Belgian Conference Pear is one of the most popular European fruits at the moment. We are extremely confident of receiving a positive response for it from the massive Indian market as well. IG is one of the oldest cold chain companies in India and with its vast distribution network, it is the ideal partner for us to launch this well-loved international fruit to the Indian consumer.”