Mumbai, October 19, 2016 (GPN) : Varun Beverages Limited (the ”Company”) is proposing a public offer of up to 25,000,000 Equity Shares of face value of Rs. 10 each (“Equity Shares”) for cash at a Price Band between Rs. 440 to Rs.445 per Equity Share including a share premium (the “Offer”) consisting of a fresh issue of up to 15,000,000 equity shares (the “Fresh Issue”) and an Offer for sale of up to 5,000,000 Equity Shares by Varun Jaipuria (Promoter) and up to 5,000,000 equity shares by Ravi Kant Jaipuria & Sons (HUF) (Promoter”) (“Offer for Sale”, and Varun Jaipuria and Ravi Kant Jaipuria & Sons (HUF) collectively, “the Selling Shareholders”).The Offer is being made in accordance with the Securities and Exchange Board of India (Issue of Capital and Disclosure Requirements) Regulations, 2009, as amended (the “SEBI ICDR Regulations”). The Offer opens on Wednesday, October 26, 2016 and will close on Friday, October 28, 2016. Bids can be made for a minimum of 33 Equity Shares and in multiples of 33 Equity Shares thereafter.

The Offer comprises a net Offer to the public of up to 24,500,000 Equity Shares (the “Net Offer”) and a reservation of 500,000 Equity Shares for subscription by Eligible Employees, not exceeding 5% of the post Offer paid up Equity Share capital (the “Employee Reservation Portion”). The Offer will constitute 13.74% of the post Offer paid-up Equity Share capital and the Net Offer will constitute 13.47% of the post Offer paid-up Equity Share capital.

The Global Coordinators and Book Running Lead Managers (“GCBRLMs”) to the Offer are Kotak Mahindra Capital Company Limited, Axis Capital Limited and CLSA India Private Limited (formerly CLSA India Limited). The Book Running Lead Manager (“BRLM”) to the Offer is YES Securities (India) Limited.

The Company may, in consultation with the Selling Shareholders, the GCBRLMs and the BRLM, consider participation by Anchor Investors in accordance with the SEBI ICDR Regulations. The Anchor Investor Bid/Offer Period shall be one Working Day prior to the Bid/Offer Opening Date.

The Offer is being made through the Book Building Process in compliance with the provisions of Regulation 26(1) of the SEBI ICDR Regulations wherein not more than 50% of the Net Offer shall be available for allocation on a proportionate basis to Qualified Institutional Buyers (“QIBs”) (the “QIB Portion”), provided that our Company, in consultation with the Selling Shareholders, the GCBRLMs and the BRLM, may allocate up to 60% of the QIB Portion to Anchor Investors on a discretionary basis. One-third of the Anchor Investor Portion shall be reserved for domestic Mutual Funds, subject to valid Bids being received from domestic Mutual Funds at or above the Anchor Investor Allocation Price. 5% of the QIB Portion (excluding the Anchor Investor Portion) shall be available for allocation on a proportionate basis to Mutual Funds only, and the remainder of the QIB Portion shall be available for allocation on a proportionate basis to all QIB Bidders (other than Anchor Investors), including Mutual Funds, subject to valid Bids being received at or above the Offer Price. Further, not less than 15% of the Net Offer shall be available for allocation on a proportionate basis to Non-Institutional Bidders and not less than 35% of the Net Offer shall be available for allocation to Retail Individual Bidders in accordance with the SEBI ICDR Regulations, subject to valid Bids being received at or above the Offer Price. All potential Bidders, other than Anchor Investors, shall mandatorily participate in the Offer through an Application Supported by Blocked Amount (“ASBA”) process by providing details of their respective bank account which will be blocked by the Self Certified Syndicate Banks (“SCSBs”). Anchor Investors are not permitted to participate in the Anchor Investor Portion through ASBA process.

The Equity Shares offered through the Offer are proposed to be listed on National Stock Exchange of India Limited (“NSE”) and BSE Limited (“BSE”).